With all the fuss about blogging, I figured it was time I disclosed any conflicts I had and explain what I'm trying to do with HackingNetflix.com.
First, to answer a frequent question: I do not work for Netflix.
I started this site as an experiment in company and community relations, and it's grown a bit bigger than I expected. I've been watching Netflix grow and wanted to learn more about the company, sharing what I found. Since I'm a "hack" writer and computer geek, HackingNetflix.com was the perfect name. It may have started as a "fan" site, but I've tried to make it more professional and even (shudder) "fair and balanced." I personally still lean towards Netflix a bit, but I think I'm like most journalists who have to set aside their feelings and be objective in his or her writing.
Disclosure: I have received some free clothing from Netflix in 2004, but I have a lot more free stuff from Microsoft and I'm still writing this on a Macbook (please don't think I can be bought that easily). I do wear a Netflix t-shirt or hat from time to time, but if someone from Blockbuster or Hulu sent over some goodies, I'd wear them too, just to be fair. I almost forgot to mention the free Reed Hastings bobblehead that was sent after I posted this.
Since I've been accused of being a "shill" for Netflix, I'd like to make the following disclosures:
I do not own stock in Netflix, Hulu, Blockbuster or any other company I write about (unless it's in my retirement account without my knowledge or control). I pay the retail price for my Netflix, Hulu Plus and Blockbuster subscriptions. I am not an employee or consultant to Netflix, Blockbuster, or any other company I write about. I work in business development for a software company during the day, and this site is done on my own time. I have ongoing discussions with representatives from Netflix, as most journalists do, and I'm hoping to develop the same level of communication with Netflix competitors over time. I receive affiliate revenue from Netflix, Amazon, and other companies. Links on HackingNetflix might generate a few bucks, but I'm not getting rich doing this. I will try to be fair and report on the industry without prejudice. Like most bloggers I write about things I find interesting, but I welcome suggestions, corrections and criticism. I will not delete comments unless they are comment SPAM, pornographic in nature, hateful, etc. I really hate to delete comments, so keep it civil. If I am wrong, I will post a correction, or even an apology if warranted. I will try very hard to respond to every e-mail. Feel free to contact me at hackingnetflix.com [at] gmail.com.
I hope this clears the air a bit. I really enjoy working on this site and appreciate the small but active community that has decided to hang out here.
Thanks to Jason Calacanis for making me ponder this a topic a bit.