Greg sent in a NY Times story that says Comcast is pushing the studios to make movies available on cable tv at the same time they are released on DVD, On Demand and on DVD at the Same Time.
The experimental simultaneous release of DVDs and on-demand service closes a normal 30- to 45-day gap between DVD release and on-demand release. “This is a sampling mechanism for the title,” said Andrew Mellett, vice president for the video-on-demand division of Warner Digital Distribution, which is offering “Superman Returns” and other movies via Comcast. “I don’t expect it to cannibalize sales on DVD. What we are really interested in seeing is whether this increases the buy rates.”
If movies are available from pay-per-view, digital download services and other sources at the same time they become available from Netflix, would you consider switching to other sources?