Blockbuster Wants To Add Stores & Mobile Deals

Reuters reports that Blockbuster is considering adding stores:

Blockbuster Inc (BBI.N: Quote, Profile, Research) Chief Executive Jim Keyes said on Tuesday he would consider expanding the video rental chain's base of 7,800 stores worldwide if his turnaround plan goes as expected over the next 12 months.

Outlining plans to return the ailing No. 1 U.S. movie rental chain to profitability, Keyes said he will reinstate an annual earnings forecast in the first quarter, simplify membership and pricing plans over the next 12 months and reconfigure stores. New stores should be smaller, added Keyes, a former 7-Eleven CEO who was brought on board in July to turn the company around.

Blockbuster wants you to rent movies and watch them on your phone, Blockbuster in talks with mobile phone makers:

Movie rental chain Blockbuster Inc (BBI.N: Quote) is in talks with all the major mobile phone makers about partnerships aimed at making it easier for consumers to watch movies on the go, Chief Executive James Keyes said on Tuesday.

He told the Reuters Media Summit he started watching movies on his BlackBerry after some help from a technical expert at Blockbuster and from Jim Balsillie, the co-chief executive of Blackberry maker Research in Motion Ltd.

Do you watch movies on a phone or PDA now? Do you enjoy the experience?

Comments

[McDahling]

I have no intention of ever watching movies on my tiny 1.5 in x 2 in screen. Way to small. Sprint offers a few movies, but it's not worth it at all to me.