Hacking NetFlix : Blockbuster Trademarks "Blockbuster Media Minutes"

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Blockbuster Trademarks "Blockbuster Media Minutes"

Trademork discovered that Blockbuster has trademarked "Blockbuster Media Minutes." Here's the description of the service planned for the trademark:

CONSUMER LOYALTY INCENTIVE PROGRAM FOR COMMERCIAL, PROMOTIONAL AND/OR ADVERTISING PURPOSES WHERE PARTICIPANTS ACCUMULATE VALUE FROM PURCHASES WHICH CAN BE REDEEMED FOR MERCHANDISE, DISCOUNTS OR CASH PRIZES.

Thanks to Davis Freeberg for sending this in.

December 27, 2007 | Permalink