Tindle and his partner, David Powers, recently launched Tie Try LLC, a company that marries the Netflix business model with the necktie.
In less than three weeks, the company already has a few dozen subscribers paying between $12 and $30 a month, and Tindle said the business is on its way to beating first-month projections.
The real test for a service like this is, of course, the selection. Audibooks.com claims to have “more than 10,000 best sellers, top new releases and classic favorites,” and if you browse through the selection, you can see certain genres are fairly well-stocked, while others are a bit light. When I checked, there were 957 books in the Mystery, Thriller genre, 314 in Romance, and 714 in Science Fiction & Fantasy, which are all fairly low numbers compared to, say, Audible.com. Horror contains only 83 books, but Business has 772. Drilling down, there are only 11 books in European History, eight literary biographies (which oddly includes Einstein, and Hemingway’s novel A Moveable Feast), and six Shakespeare plays. In other words, if you’re a big consumer of audiobooks, you may not find much to listen to in Audiobooks.com’s current selection.
Over the years we've seen a number of companies trying to be the "Netflix" of toys, books, and other things. What service would you like to see as a subscription that we haven't seen before?