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Netflix announced today (press release) that they hit nearly 2.1 million subscribers at the end of Q2 2004, up 82% over last year. More than 97% (over 2 million) are paying subscribers. Household penetration in the San Francisco Bay Area hit 7.6%, and national penetration hit 1.8%. Netflix is continuing to grow at a rapid pace despite a price increase and increasing competition.
Q2 2004 numbers will be released on July 15th at 2pm PST.
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» netflix as an obsession from bengt-erik norum
i just ran across hackingnetflix. it makes my hacks look trendy. one of the articles in there states that national penetration is at 1.8%. nicole and i had debated/wagered on this number a year or so back. neither of us... [Read More]
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I want to know about these non-paying subscribers. Can I volunteer for that status?
Posted by: AKMA | July 04, 2004 at 08:00 AM
Sorry to post an irrelevant comment, but is anybody else having a hard time logging on to the Netflix website? Before coming to Texas to visit my parents, it worked fine when I was in California... wondering if it has anything to do with geographical differences.
Please take a minute to help me out here, I don't want to waste my susbscribing fee if I can't log on to Netflix :P
Thanks.
Posted by: Dalo | July 04, 2004 at 05:22 PM
Holy shit, ONE IN FIFTY PEOPLE in the US use netflix? That can't be right, can it?
Posted by: forksclovetofu | July 10, 2004 at 03:07 PM