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Only 37%? I guess I no longer fit in the 18-24 yr range but I would have expected closer to 50%.... But I guess 18-24 yr olds are not normally the wisest with money anyway...

With the roku going down in price I expect the % to rise considerable within a year...

I wonder what the number was for other demographics.

Daryl Kulak

We cut our cable over two years ago in favor of Netflix and Hulu. Dropped our monthly bill from $110 down to $28. We're in our fifties.


One could hope that the cable companies will see the writing on the wall and start cutting prices, but I'm not holding my breath. I expect with falling revenues they'll increase prices even faster.

I wonder what the 37% really is. Is it only those that have actively substituted Netflix for cable (in other words, those that had cable and dropped it)? Does it include those that have avoided cable in the first place? I too am surprised it isn't higher.

PS3 fanboi

Cable companies will either get smart and introduce a-la-carte pricing (per-channel-based), or they can forget making money on TV.

At the same time, as online delivery by companies like Netflix, Hulu, and Google increases (not mentioning torrents), there is always a risk Cable companies, who also happen to be internet providers, will start increasing prices there, or introduce tiered pay system.


Cable companies are in danger of facing what landline phone companies are: customers cutting the cord.

Cellular can be much cheaper and be portable, compared to landlines. [I cut the $300/year landline and have a $100/year cell phone cost now.]

Similarly, cable TV is loaded with junk channels that consumers are subsidizing, but probably do not watch. I get about 80 channels and watch maybe 20.

As more streaming becomes available, Cable TV is becoming an expensive albatross by charging the cable fee plus flooding the programming with advertising. It is a dual cash-cow for them.

If a service like Netflix could stream TV programs, I would gladly pay for current TV without any commercials -- if I can choose the programs I want to watch, when I want to watch them.


First, the title of this Hacking Netflix article is misleading. The Survey/CNBC article say nothing about Cuting the cable or dropping cable services.

Secondly, it is actually very difficult to make money as a video content provider. The fees primarily go directly to the content owners.

fanboi, cable companies pay to have access to a number of video feeds, they are not charged a-la-carte, so they cannot charge a-la-carte.


I'm in my forties and I cut the cable cord last year, OTA and Netflix with a little Hulu is all I need.


Retired and cable free. Hulu & Netflix streaming on my tv give me plenty of entertainment. Of course, many of the younger ones will have to learn to read to keep up with current news.

Guy Jones

I don't know if age 33 counts as "young" anymore, but I got rid of cable TV a long time ago and am better off for it. Cable is the worst value in home entertainment, unless you are an invalid and watch TV 24/7. 99% of the channels are undesirable crap relative to one's personal tastes and preferences; the rest of the content is loaded with commercials. I do miss a few select channels and the occasional sports game, but I've learned to do without. I'm currently paying $16.99 to Netflix and a few bucks more for the occasional iTunes rental.

I've also re-discovered that ancient form of communication and repositories of knowledge known as "books."


The sample size of this survey is rather small at 250.

I'd like to cut the cable cord but I do like news and sports. Thus I have basic cable.


Cut the cable 2 years ago. $9 Netflix streaming plus free over-the-air HDTV is more than enough TV. Aiming my cost-cutting cross-hairs on home phone soon.


I would love to do the same but there's only one problem: sports. although local football is always broadcast over the air other sports are not. as soon as MLB.TV gets rid of the ridiculous local blackout restrictions then it's good bye cable forever.


It wouldn't take much. If someone ran Fox News over the web, that might be enough.

I like some reality shows like Mythbusters and I do watch some of the old episodes on NetFlix. But I'd like to see the new episodes too. And then there are the new shows like Ninja Warrior that I would miss.

I have been anxious to see the US Open Tennis tournament but apparently it is only available to subscribers to The Tennis Channel. A very bad trend if it is indeed a trend.

I like to watch mixed martial arts matches but I have never bought a new one and at fifty dollars or so a pop, I never will. That means that the matches I see are all older fights. Some are three or four years old. Some older yet. In HD they look great and they look live but many of the fighters have since retired. I might as well rent "King of the Cage" DVDs from NetFlix.

So yes, if Fox News was on the web I'd cut the cable. Rupert Murdoch if you're reading this, take note.


"So yes, if Fox News was on the web I'd cut the cable."

Roku has a channel for that, it's called Roku Newscaster. It doesn't have all the shows or a live feed but it works.


We turned off the TV cable about 2 yrs ago. This after being a life-long subscriber - way back to the beginning! I'm 55 yrs old. Picked up NetFlix then and watch Hulu, Youtube and web video now. Use cable for Roadrunner ISP.

Isaac Church

I'm in that age group and I discontinued Satellite three years ago for Netflix/iTunes.


The only thing really holding my household back is sports.

As soon as I can watch every Pittsburgh Penguins game in real time on a set top box like Roku, it's goodbye for cable for me. I can watch most NFL on network, so all I'd need is to hook up a digital receiver.


I've been trying to convince my co-workers to cut the cord and use Netflix instead. Seems like such a waste of money that would be better spent on their young children or savings.


For those holding onto cable for sports broadcasts, you should check into the available online options. NFL has paid and free options for online viewing of games. Even if you paid for the season, it's still cheaper than a year's worth of cable.


I'm 57, and while I have not cut cable, in 2002 when I joined Netflix I had cut Cable way back to "standard cable", and a year ago it was either go to "basic cable" or get a digital box, so I now have "basic cable" (which is what the condo association pays for).

With few exceptions, good shows usually end up being on DVD or blu-ray. The amount of TV watching hasn't gone down, but now about 90% of my TV watching is Netflix (disc or streaming), and I am enjoying it much more than when I used to watch TV on TV. (It's wonderful to be able to concentrate on a whole season of a show in a week or two, instead of having to remember half a dozen to a dozen shows week after week for half a year.)


Last time I checked, Netflix did not provide sports coverage. If you are a sports fan (especially football), you must subscribe to cable.


When I bought my house, I attempted to subscribe to basic cable. They said they didnt have any record of my house. I asked them to "figure it out" and call me back.

They never did.

I happily found out that basic cable is already hooked up.

Prior to the house, I paid for basic cable and used a descrambler for HBO & Showtime.

But, I really dont watch TV all that much so if I had to pay for cable I would seriously consider not doing it.

I still havent gotten a Roku so thats my next step. Instant viewing at my desk is not as comfortable as in my easy chair and on my TV.

So I dont doubt that netflix does eat into some cable subscriptions.

Brian Charse

Coming February 2011 is GenosTV wwww.genos.tv (Broadband Cable TV) Better yet their channel pricing is Al A Carte. I have heard great things about these guys. It is about time somebody give the consumber what they want. GenosTV and iTunes. I am a Betatester


I ditched cable for Netflix for one simple reason -- portability! I travel frequently (multiple times a week). When I'm sometimes only "home" for 1-3 days a month, paying $30/night for cable was ridiculous.

Also, other than power & water, cable TV is the last non-portable service I have. Internet's been portable via cell since the early 1990s, my home phone's been portable as VoIP and cellular since 2003. The Slingbox made my cable TV portable, but inconvenient when it's in a different time zone. Netflix solved most of that. Waiting a few months for TV shows to show up on Netflix doesn't bother me -- I can wait. Plenty of other things to watch until then.

Rob H

I'm 27, and cut the cable for the combination of Netflix (3 BD's at a time + HD streaming) and torrents. Fact is, I can download any TV show I want to watch in HD without commercials within hours of their airings, and can stream them to my PS3 via media server. I can still get my local TV stations in HD with an over the air antenna.

Paying for cable is essentially paying for ads as 33% of your subscription. I get no ads with Netflix or downloads. The only possible downside to not having cable is the lack of 24-hour sports & news stations (if that's your thing).

I currently pay around $65 a month for a combination of internet access (30/30) and my Netflix subscription. When I had a cable bundle I was over $125. Enough said.


As much as we all love to blame the cable companies, they are not soley to blame. The goal of the networks is to package some good shows together, develop a following, and then spin the shows off onto a new channel. Then charge the cable companies 50 cents per subscriber for the new channel. It doesn't matter that the channel only has 10 prime time shows. The rest of the content can be syndication, old movies, info-mercials etc. The cable companies feel obligated to carry that channel because their customers demand it, that 50 cents per subscriber because a $3 increase in your monthly bill. Look at what NFL networks did to the cable companies. They created a network because they wanted affiliate fees, 75 cents per subscriber per month and they wanted to be on the lowest tier which is usually full of channels that cost 25 cents per subscriber. Its not the cable companies that don't want a la carte pricing, its the networks. Affiliate fees are a billion dollar industry, that is an awful lot of money, and not one outside of the customer wants to rock the boat.

Edward R Murrow

Sample size of 250 Netflix subscribers? And this proves what? Me thinks that whoever constructed this survey needs to take an intro statistics course at the local Junior College.

Julia Jeraldine

Hello everyone,

I'm Young, and I've been an occasional member of Netflix, but the three at a time plan is just expensive enough to not make it a no brainer, so we really liked the one at a time + streaming option (in theory). Here's our question / dilema in summary....

What we don't understand is why Netflix has so much invested in the streaming rights, however they aren't making the DVD features available to streamers.

**First, the deleted scenes, alternate endings, director interviews, and blooper reels are not included with streaming.

**Second, and more importantly, the U.S.is full of multi-lingual households. Sometimes a member is a native Spanish speaker trying to improve their English, or vice verse. So, If a family wants to enjoy a U.S. English language film, but with either Spanish audio or Spanish subtitles, this isn't possible with Netflix streaming.

For what it's worth, it's so important to us in fact... We simply don't rent dvd's which don't have Spanish audio or subtitle options. We miss out at times, but it keeps the eco-system in harmony. Yes, Foreign movies are available with English subtitles, but these movies, while often good, are not your typical mainstream U.S. films, so good luck getting a family with diverse backgrounds and ages to agree here...

I've contacted Netflix on this personally, and while they intend to stream English subtitles eventually on most devices, they have no plan at present for the language features available on DVD to be streamed. If this were available, even at a modest extra cost, we'd be members for life. In fact, we'd even sign up for and pay for a full year in advance, as it would be that deeply appreciated.

Until they do, we do better as a family to have extra programming available on dvd in the house. I know our situation may represent 20% or less of U.S. households, but I realize we're far from alone.

If you know of someone who has more updates or a work around, please share.

Julia Jeraldine

Bob E.

Just found out my cable company - Cablevision - is requiring a box per tv. Not enough to make me drop them though as the first year is "free", but that doesn't include the additional monthly $1.50 multi-box set-up fee I need to pay going from 1 box to 2. Still, when the year i sup, at least they lose the advantage they had over Fios and satelite, so the time may come. Won't go to basic @ $15 per month if I need to pay an additional $15 per month in box fees, that option is out the window.
What really irks me though is the phone rep blaming the govt. for dropping the analog signal. Yeah, ok, that's why I have a digital tuner tv, the govt. isn't making them scramble the signals.


I'm 33 and turned off the cable bill a couple of years ago. Replaced it with Netflix, Hulu and Crunchyroll.

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